New Car Scoop

After 5 years of steadly increasing sales, Scion has steadily become one of the coolest brands for youth automotive enthusiasts. With a combination of funky looking cars like the xA and xB as well as unique commercials and marketing thrusts, this sub-brand of Toyota (ala Saturn) was created in order to subvert the stodgy apperance of Toyota, best known in recent years for cars like the Corolla and Camry. In the course of doing this, they’ve exposed America to cool cars that are fuel efficient and they’ve shown that conceptually, these American versions of Japanese “kei” cars, can make a huge impact in our society.

In the past 5 years, Scion has sold over 620,000 vehicles through over 900 Toyota-Scion dealerships. Despite only offering 3 car types through it’s lineup, people seem excited about the addition of a new vehicle every few years and the vast difference between cars like the xD and the tC. Though many criticize Scion for this move, I believe that it shows they are focused on doing what they do as well as they can and not trying to dilute their brand for “the bottom line.” Last year there was talk that Scion actually reduced it’s prodcution to keep the demand for the cars high by limiting the overall supply of cars.

Scion has proven that despite people’s criticisms, they are doing everything right and have been for the last 5 years. Here’s to you Scion and another 5 years of building quirky, yet great cars!

Source: TheCarConnection

It seems as though the crew working on the Transformers 2 movie is doing less and less to worry about concealing the cool cars for the up-coming sequel. As you can see in the following link, Hollywood’s fleshy stars aren’t the only ones who get makeovers. There has been widespread talk around the net that the Bumblebee Camaro has gotten a new face for Transformers 2 and you can see some of that in these on set shots from a local whose apartment is adjacent to one of the shooting locations.

Isabel and Shia have apparently been in a fight of some sort. Isabel seems to storm off, come back, storm off again with some sort of glowing green goo on her (speculation says radiator fluid). Due to the angle of the car and the apartment where the pictures are from, we can’t get a great front vantage point, but you can tell that is one good looking car. Thanks to Zacklur for some awesome pictures!